I am Zaf Rahaman, owner of Forward Multimedia, a locally based website design and development company. Through my experience acquired on the ground since 2011, I’ve become known as one of the foremost authorities in E-Commerce, especially as it pertains to Trinidad & Tobago.

I began writing blog articles on various topics after observing the lack of information about local E-Commerce. These articles quickly propelled the Forward Multimedia website to number one on Google for all major industry keywords, a position consistently held for the past few years without challenge.

In 2018 I was an invited panelist in the annual Trinidad and Tobago Internet Governance Forum. Also in 2018 I was an invited speaker for the launch of the Virtual Caribbean DNS Entrepreneurship Center (VDECC) an initiative of ICANN- the Internet Corporation for Assigned Names and Numbers, the international body that that coordinates the Domain Name System (DNS) worldwide.

I was also a stakeholder consultant for the Ministry of Trade & Industry’s National E-Commerce Policy which was passed in December 2018, with many of my recommendations making it to the final policy.

Most of all, I love to write on everything website and E-Commerce related to help business owners in Trinidad & Tobago get the most out of their online presence.

ALL articles and pages on my site are written by me, from the ground up, from a Trini perspective, using local examples and applications.



I don’t get giddy for any upticks or trends real or imagined. For a while now I’ve chosen to simply report the facts. The fact is there is a discernible steady ‘canter’ in both the website design and E-Commerce marketplace. It’s amazing that the industry is even on ... Read More
September 2, 2019admin


At of start of 2019 and all of 2018, 2017— yes for the past few years— we’ve had (and still have) only TWO online payment methods available locally for your online store. Both accept local and internationally issued credit cards with no restrictions. They are First Atlantic ... Read More
February 25, 2019admin


Limping is putting it mildly; it’s more between a limp and two broken legs, pathetically dragging on the floor for all of 2018. If E-Commerce in Trinidad & Tobago was an animal, I’d shoot it and put it out of it’s misery. Fortunately, website design has remained constant ... Read More
January 21, 2019admin


The biggest myth erroneously perpetuated by merchants for poor online sales is that Trinis are not ready for local E-Commerce. Same excuse goes for physical store owners on the fence to make the transition, and also by armchair experts observing from er, their armchairs. Nothing could be further ... Read More
July 10, 2018admin


In our tiny world of Trinidad web design and E-Commerce the status is that the industry is alive… but not kicking. I’ve grudgingly come to accept the ‘poke a poke’ Trini way of everything. So for all the exciting developments that’s developed and still developing, I advise you ... Read More
April 3, 2018admin


Now my second engagement in as many months, and I’ve been invited to speak at the launch of the Virtual Caribbean DNS Entrepreneurship Center (VDECC) at the Trinidad Hilton on February 19th, 2018. My first engagement was at the Trinidad & Tobago Internet Governance Forum 2018 held ... Read More
February 14, 2018admin


The Ministry of Trade and Industry of Trinidad & Tobago (MTI) formally announced their “National E-Commerce Strategy 2017-2021” on Wednesday 6th Dec 2017. You know, me, mention ‘E-Commerce’ and my antennas fly out and then some. But truth be told, it was of no surprise as I was ... Read More
January 4, 2018admin


What if I told you that 2017 was a good year for web design and E-Commerce in Trinidad & Tobago? Cart me off to St. Anns right? Most national indicators were actually UP in 2017, unfortunately not the good ones— crime (the real biggy), inflation, corruption to name ... Read More
December 30, 2017admin


Forward Multimedia is promoting a NATIONAL CYBER MONDAY EVENT this November 27, 2017 in an effort to boost E-Commerce in Trinidad & Tobago. No apologies for the American-style ‘we-too’, it’s already ingrained in the national psyche and best put it to work for the sake of the the ... Read More
October 3, 2017admin


All online stores in Trinidad & Tobago in one easy to find place, how cool is that? Backed by Forward Multimedia, this directory is launching soon!
May 9, 2017admin