Online Marketing
Beware of Buzzwords for Better Online Marketing
‘Satisfied customers’, ‘we aim to provide excellent service’. there’s a buffet of go-to buzzwords and buzz-phrases on call for any sentence to make it compelling for your website visitor. Or so you think…
What KFC Teaches Us About Online Marketing in Trinidad & Tobago
Right away that title is misleading, deliberately of course. Trinidad KFC teaches us nothing but we can learn a lot from the recent eve...
A Case for Paid Facebook Advertising in Trinidad & Tobago
Were we all really that naive to think that the free advertising we've been enjoying on Facebook would last forever? In reality, Facebo...
Online Marketing in Trinidad & Tobago— NOT a Magic Bullet
Online marketing tools are many— Email newsletters, search engines, Google Adwords, Social Media, Contests, Promotions and many more. I...
How to Kickstart Your Trini Website in 2014
The New Year has begun and like every other new year in living memory, you’ve started with a renewed spirit like the tired old cliché i...
SEO In Trinidad & Tobago Part 5: New Rules- Market Yourself
I'm compelled to write Part 5 right on the heels of Part 4 for two reasons: 1. It's a developing story worthy of special attention, and...
SEO In Trinidad & Tobago Part 4: New Rules- Google Now Encrypts Search Data
I've been following this SEO development which began to make waves a few days ago, for which experts claim that it 'changes SEO as we k...
Why Your Website isn't Working
The longer I'm in this website business the more it opens my eyes. A website is not the end, it's only a means to it. Before online the...
Are Your Facebook Ads Bringing More Business?
I like to maco as much as the next Trini. I see a Trini looking ad on the side of my Facebook page and you bet I'm going to click. For ...
SEO In Trinidad & Tobago Part 4: Google's 200 Search Ranking Factors
I've pre-empted my planned content for Part 4 to bring you this absolutely priceless infographic, billed as 'Google's 200 Ranking Facto...